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Perfect Salesforce: The 6 Best Practices of the World’s Best Sales Teams
by Derek Gatehouse
from Soundview Executive Summaries
Overview
Despite billions spent every year on personality profiling, sales training, motivation experts, coaches and incentives, there’s never been a proven formula for building a sales force of top performers. Author Derek Gatehouse argues that sales is about people, not a process. The Perfect SalesForce is a return to people –– different types of people who excel naturally in different types of sales jobs.
Program
A Soundview Summary covers the book's main points and highlights and gives you a working knowledge of its contents. A Summary isn't merely a digest or excerpts strung together. It's a seamless document that reads (and holds your interest) like a magazine article. Summaries not only save you time and money. They keep you abreast of the latest ideas and techniques, and they help you decide whether a book is worth reading in its entirety.
- 5,000 word summary of each title in text format.
- 20-minute audio summary of each title.
- Captures all of the key points of the original book.
- All titles have been chosen by Soundview Executive Book Summaries as among the best 30 books of the year in which they were published.
Vital things you’ll learn:
- How to hire for talent, not skill or even experience.
- How to blend positive and negative motivators.
- Ways to measure for results instead of micromanaging the process.
- How to use a framework based on 10 selling talents.
- Who to select for the sales manager position.
- How any company can build an incredibly effective sales force.
About soundview executive book summaries
Soundview works closely with the leading business book publishers to offer summaries of the 30 best business books of the year to its more than 100,000 worldwide subscribers. Soundview offers summaries in print, audio and digital formats for delivery by mail and online. They now offer topic-based summary collections designed for the iPhone® and iPod Touch®.
